Graham
Hutchinson

I have a proven track record of building businesses from the ground up. I built and scaled a consulting practice for Document Cloud that became one of Adobe's most successful services organizations, growing it to $40M+ in services revenue. Leadership then asked me to run the same playbook for Firefly, the generative AI business, where I built a $60M+ consulting practice in 18 months with 30% year-over-year adoption growth.

That team became the foundation for the Firefly Forward Deployed Engineering practice, where today I lead the 40+ person Forward Deployed customer engagement function of Engagement Managers, Creative Technologists, and Program Managers within a 100+ person FDE organization serving 100+ enterprise accounts.

I lead as a player-coach. The team I want to build is one where I'm in the room on the hard problems, not above them. That means owning customer escalations directly, sitting on executive steering committees and customer advisory boards, jumping into discovery sessions, pressure-testing architectures, and rolling up my sleeves on the engagements that matter most. Credibility comes from staying close to the work.

What I do

• Hire, develop, and retain the customer-facing talent that strategic accounts actually want in the room.
• Set the bar together for what good looks like on every engagement.
• Build playbooks, operating cadences, and reusable patterns that turn one-off wins into repeatable motions.
• Own post-sales delivery, driving activation, adoption, and engagement outcomes that empower sales to secure renewal and expansion.
• Partner with Sales, Product, Engineering, Marketing, Customer Success, and Vendors to shape how the company shows up for its most strategic customers.

What I care about

Building teams that do the best work of their careers. Contributing positively to society through technology. Deploying AI responsibly in enterprises that need it most to improve our collective well-being.